Kelly talks to Michael F. Schein, Founder, and President of MicroFame Media, about all things hype.
CEO and Columbia professor Stephen Martin talks to Kelly Leonard about the new book he co-wrote with Joseph Marks, "Messengers: Who We Listen To, Who We Don't and Why."
Kelly talks to Jill Abramson, the former Executive Editor of The New York Times about her new book, "Merchants of Truth." Jill chronicles the media landscape from 2007 today.
Kelly talks to the former CMO of Hershey's and Capital One, Peter Horst, whose new book explores how brands can no longer sit on the sidelines in an era dominated by politics, social issues an social media.
Kelly takes his listeners backstage with his colleagues Steve Kakos and Anneliese Toft as they discuss "Brandstage," a process that gets insights by putting brands and organizations through The Second City process.
Kelly talks to author Jonah Sachs about his new book “Unsafe Thinking” which looks at the science and stories behind breakthrough ideas.
Kelly meets Michael Brito a digital strategist whose new book “Participant Marketing” makes the case for engaging your most powerful marketing tool: your own employees.
Kelly talks to journalist Joe Hagan whose new book, “Sticky Fingers,” traces the evolution of Rolling Stone Magazine and its iconic and controversial founder Jann Wenner.
Kelly talks to prolific author, blogger, marketer and entrepreneur Seth Godin about money, failure and the value of being weird.
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